The battle of the bottled water brands is in full-effect and there are frankly too many brands that are aiming for that coveted top spot. In all honesty, the market is fully clutteredwith brand after brand. Some brand are good and some brands aren’t good. Can you imagine the amount of leftover plastic bottles that are littered on earth’s landscape? Did you know that an estimated eight million tons of plastic was dumped into the oceans over a year’s time? Over 50 billion plastic bottles were used last year, but only 23 percent of the plastic bottles were recycled. That’s surely a huge discrepancy.
Waiakea, a popular bottled water brand, is changing the game by producing the first water bottle that is fully degradable. The bottles were introduced to the market in 2018, and they will have the ability to decompose in just 15 years. To put things in a better perspective, most plastic bottles tend to hang around for at least 1,000 years. Waiakea is definitely doing its part to better mankind, but this is just the beginning. Waiakea Hawaiian water is also one of the best-selling brands of bottled water in the world. The water comes from a natural source, which is excessive amounts of rainfall. To add insult to injury, this water passes through one of the most naturally advanced filtration systems. The porous rocks of the Mauna Loa volcano provides state-of-the-art purification. These rocks can literally fill the Grand Canyon 18 times, and the volcano stands at 33,000 feet above the sea’s floor.
Thanks to being such a natural philanthropist, this company is using its success to install wells that deliver clean drinking water to numerous communities in Africa. It would be very hard trying to find another bottled water brand that is willing to go this far. When it comes to sustainability, Waiakea is certainly looking like it will be around for quite some time.
While bottled water isn’t necessarily a consumer hit in the beverage game, Ryan Emmons says otherwise. He saw an opportunity and jumped on it. The creation of a niche company that is also socially conscious. This is how Waiakea Hawaiian Volcanic Water was formed.
Emmons knocked the ball out of the park with a sustainable, healthy and environmentally friendly product. The founder of Waiakea Hawaiian Volcanic Water can assure you that the road was not easy. What many don’t know if the bottled water game is an “Old boy’s system.” Most of the companies are owned by individuals 50 and over. There are only a few young entrepreneurs. Emmons says the youngsters have to stick together because no one would give them so much as a call back.
Today, plenty of people are calling. Emmons started his water company in 2012, at the age of 22. Since that time, the company has grown 4,000%. It was a slow and steady climb that started with local dealers and grew to national chains like Whole Foods.
Waiakea Hawaiian Volcanic Water worth is estimated at $10 million. The water originates from the snow melt from the island’s Mauna Loa volcano. That area is one of the purest on the planet. After passing through thousands of feet of volcanic rock, the water contains minerals that are good for your entire body.
For every bottle of water sold, PumpAid gives 650ML of fresh water to needy communities in Africa. The packing partnership with an company in Long Island assures the bottles are packed eco-friendly.
Emmons, a native of Southern California began working on his project in his freshman year. He says the bottled water business was not out of the ordinary, especially since he spent his years growing up between Hawaii and Long island. Emmons says he is set to launch in several more companies in the next few years.