While bottled water isn’t necessarily a consumer hit in the beverage game, Ryan Emmons says otherwise. He saw an opportunity and jumped on it. The creation of a niche company that is also socially conscious. This is how Waiakea Hawaiian Volcanic Water was formed.
Emmons knocked the ball out of the park with a sustainable, healthy and environmentally friendly product. The founder of Waiakea Hawaiian Volcanic Water can assure you that the road was not easy. What many don’t know if the bottled water game is an “Old boy’s system.” Most of the companies are owned by individuals 50 and over. There are only a few young entrepreneurs. Emmons says the youngsters have to stick together because no one would give them so much as a call back.
Today, plenty of people are calling. Emmons started his water company in 2012, at the age of 22. Since that time, the company has grown 4,000%. It was a slow and steady climb that started with local dealers and grew to national chains like Whole Foods.
Waiakea Hawaiian Volcanic Water worth is estimated at $10 million. The water originates from the snow melt from the island’s Mauna Loa volcano. That area is one of the purest on the planet. After passing through thousands of feet of volcanic rock, the water contains minerals that are good for your entire body.
For every bottle of water sold, PumpAid gives 650ML of fresh water to needy communities in Africa. The packing partnership with an company in Long Island assures the bottles are packed eco-friendly.
Emmons, a native of Southern California began working on his project in his freshman year. He says the bottled water business was not out of the ordinary, especially since he spent his years growing up between Hawaii and Long island. Emmons says he is set to launch in several more companies in the next few years.